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February 25, 2008

LongJump Discusses Risks and Rewards of Bootstrapping

Categories: Buzz, Thoughts and Analysis dCheng @ 9:20 am

LongJump’s CEO Pankaj Malviya provided some perspective to the entrepreneur and venture capital community on how LongJump built its business to the readers of the Under the Radar blog. The posting entitled “To VC or Not VC – Going It Alone,” provides the history of the company as well as the approach it took getting to where it is today.

There are times when a VC will let you get away with things, because they’ve already hedge their bets with you by investing in other companies. They might overlook a bad decision and tend not to intervene until it’s too late. Going at it alone forces you to grow within your own means. It’s also the best way to ensure applied innovation – that is, innovation with real revenue potential rather than just a technological potential.

You can read the entire article here.

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