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March 14, 2008

Secrets of the Bootstrapping Entrepenuer

Categories: Buzz, Sales and CRM, Thoughts and Analysis dCheng @ 10:39 am

Vator.tv’s Bambi Francisco had a followup interview with CEO Pankaj Malviya and how LongJump was able to reach a point of self-sufficiency and profitability without backing from any venture capital firms.

Pankaj states that when you are bootstrapping on your own, the key is working every customer relationship to its full potential so you can build revenue as well as an enduring customer.

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