Archive for the ‘Sales and CRM’ Category
A Cloud Burst Of Activity At XChange Tech Innovators
Friday, November 20, 2009 15:39 No CommentsSteven Burke of ChannelWeb summarized the major topic at this year’s XChange Tech Innovators conference in Las Vegas. Can you guess? Cloud. Specifically how can the solution provider channel leverage the Cloud as part of their suite of product and service offerings.
Says Burke:
“It’s not too early to call 2010 as the year of the cloud [...]
New Case Study: How LongJump Enabled AMLG to Help Homeowners During the Mortgage Crisis
Monday, October 19, 2009 14:26 No CommentsBe sure to visit our website to read about how American Mitigation Law Group, a loan modification company in Del Mar, California is helping homeowners keep their homes during the mortgage crisis. We spoke with Nick Hasselwander at AMLG about how they are using the LongJump platform and CRM to build a complete mitigation workflow [...]
LongJump Announces Reseller Program Empowering VARs To Launch Their Own Branded SaaS Business
Monday, October 19, 2009 13:59 5 CommentsVAR Program Enables Resellers, Solution Providers and Managed Service Providers to Profit from Recurring Revenues by Delivering Cloud-Based Applications
GARTNER SYMPOSIUM/ITxpo, Orlando, FL, October 19, 2009 – LongJump, a leading provider of software that powers Platform-as-a-Service (PaaS), today announced a value added reseller (VAR) program for its LongJump Cloud Applications Platform from the Gartner Symposium/ITxpo. LongJump’s [...]
Application Platform Announcement Buzz
Wednesday, April 1, 2009 8:57 No CommentsTracking some of the buzz from our licensable SaaS platform announcement.
From ComputerWorld’s Mark Everett Hall (which includes an interview with LongJump customer NES’s CTO Izak Joubert)…
Get cloud tools, but forget the cloud
“(Joubert) wanted an application platform that let him quickly create new services without having to update complex database schemas. Joubert evaluated Force.com, App Engine [...]
Am I an Enterprise?
Tuesday, October 14, 2008 11:24 1 CommentWhen selecting business software and applications, it’s important to consider scale. Why is one application better than another for a given problem?
Technorati Tags: cloud computing, enterprise, PaaS, Platform-as-a-Service, saas, soa, software-as-a-service
Recession-Proof Campaigning: CRM Helps Harvest Low Hanging Fruit
Thursday, May 8, 2008 9:01 No CommentsRecently, there was a news report on how a lot of families are dealing with the (possible) recession by growing their own fruits and vegetables. Makes perfect sense. It cuts down on expensive gas, its self-replenishing, and you can grow what you need. It also is tasty and satisifying. What’s the point?
There is a term in [...]
Contact Management Software Can’t Handle Enterprise-Level Data
Tuesday, May 6, 2008 3:36 No CommentsBefore CRMs, contact managers were the norm. They sat like an unattached rolodex on the sales rep’s computer, usually built as a part of their email client. But contact managers put too much sales information on an island, making sharing and management of customer information difficult. They also significantly put your data at risk. A hard [...]
Secrets of the Bootstrapping Entrepenuer
Friday, March 14, 2008 10:39 No CommentsVator.tv’s Bambi Francisco had a followup interview with CEO Pankaj Malviya and how LongJump was able to reach a point of self-sufficiency and profitability without backing from any venture capital firms.
Pankaj states that when you are bootstrapping on your own, the key is working every customer relationship to its full potential so you can build revenue [...]
Using Email Marketing to Drive Sales from Lead Acquisition to Opportunities
Tuesday, February 12, 2008 9:05 No CommentsEmail marketing campaigns can be one of the most cost-effective campaigns you can employ to both drive new business, as well as keep you top-of-mind with your customers. That’s because while educating your customers takes more effort than simple branding, an educated customer is also more likely to spend more and spend it with the [...]
Why Contact Management is Not Enough
Monday, February 11, 2008 1:02 No CommentsWhen you are initially starting your business, sales teams can be relied on to keep their customers’ contact and account information in their own way with little interaction with the rest of the business. It’s not uncommon to maintain your customer list in Excel and use Outlook to drive business activities. Or a worst case [...]


