ChannelWeb has named our CEO Pankaj Malviya one of the top 25 Technology Thought Leaders. Specifically, editors were most impressed that:

“Malviya is breaking new ground in the cloud computing market with LongJump, an innovative software company with an end-to-end cloud platform. The LongJump offering is winning raves from solution providers for its flexibility and firepower. It’s also garnered a number of awards including Everything Channel’s XChange Tech Innovator’s Xcellence award and a place in Gartner’s Magic Quadrant.”

Says Pankaj:

“I’m honored to be selected as a thought leader with the likes of Larry Page, Sergey Brin, Ray Ozzie and Donald Ferguson. It is a testament to the eventual tide-shift that has emerged through cloud computing technologies for enterprises of all sizes and their critical relationship with channel solution providers and ISVs.”

Technorati Tags: cloud computing, everythingchannel, gartner, magic quadrant, pankaj malviya, xchange

The LongJump platform made its debut on Gartner’s Magic Quadrant for Enterprise Applications Servers. Incidentally, we were one of only two PaaS-capable platforms to be featured, and the only one which could operate as a PaaS and on-premise. Pankaj Malviya, CEO and Founder of LongJump, had this to say:

“We believe LongJump’s placement in Gartner’s Magic Quadrant demonstrates that PaaS is emerging as a true alternative for enterprises in the application server market. Application platforms in the cloud are ideal for building and delivering innovative enterprise-class solutions that meet dynamic business requirements in record time. LongJump squarely addresses a sizable void for powerful, user-configurable, web-based business applications, without compromising the security and control businesses require.”

This realization by Gartner that PaaS must be included in the conversation when it comes to businesses looking at streamlining application development is something we’ve been talking about for awhile and appreciated.

You can view the press release here.

Technorati Tags: application development, application server, cloud computing, gartner, magic quadrant, PaaS, Platform-as-a-Service

Come visit us at Gartner Symposium/ITxpo this week in Orlando at Booth 523. We’ll be participating in a Cool Vendor presentation and we will be positioned in a Magic Quadrant for the first time.

Be sure to come by to discuss our new Reseller Partner Program for VARs, MSPs and ISVs and see up and coming features in our next release.

Technorati Tags: gartner, isv, itxpo, msp, var

GARTNER SYMPOSIUM/ITxpo, Orlando, FL, October 19, 2009 – LongJump, a leading provider of software that powers Platform-as-a-Service (PaaS), today announced a value added reseller (VAR) program for its LongJump Cloud Applications Platform from the Gartner Symposium/ITxpo. LongJump’s reseller program appeals to solution providers, Managed Service Providers (MSP), ISVs and VARs who want to take full advantage of opportunities in the Software-as-a-Service market, generate recurring subscription revenues and leverage LongJump as a platform for the delivery of ongoing custom products and new service offerings. LongJump’s program lets VARs leverage its powerful, multi-tenant cloud platform to launch their own branded SaaS business, build custom database-driven applications or customize LongJump’s existing CRM offering to meet their clients’ specific needs.

In the face of adverse market conditions, businesses are holding back on big ticket IT consulting projects, forcing VARs and solution providers to shift strategies and focus on smaller IT projects. Now is the time for resellers, solution providers and MSPs to diversify their customer offerings by offering SaaS solutions. Forrester estimates by 2016 70% of all SaaS business applications will be built on a PaaS platform, and that the PaaS market will grow to more than $15 billion in 8 years. For software vendors considering adopting SaaS in the short-term, Forrester recommends leveraging an existing PaaS offering to mitigate losing more time-to-market.

LongJump’s VAR program allows VARs to profitably create solutions for large and small projects and offer those solutions to clients on a subscription basis. Leveraging the company’s PaaS provides a way for VARs to directly participate in a SaaS business model by facilitating rapid application development to fulfill clients’ long tail of IT projects, while also creating new recurring revenue streams to help their own bottom line.

“The LongJump VAR program is designed to give resellers and solution providers a profitable and fast way to tap into new cloud revenue streams,” stated Pankaj Malviya, founder and CEO of LongJump. “We are providing our reseller partners with ready-to-use applications and a flexible PaaS solution to capitalize on for ongoing customer application opportunities.”

Program Features Keep Partners in the Driver Seat

LongJump’s VAR program provides real financial advantages to resellers by 1) delivering recurring revenue streams, 2) ensuring that they own the entire customer relationship, and 3) providing a platform for the delivery of additional business process consulting and automation. The program includes:

• Your Business, Your Branding: VARs can offer their own branded solutions to their customers.
• No Program Fees: VARs can quickly get started by offering SaaS products to their customers.
• Recurring Revenues: VARs earn recurring revenue based on the pricing they set for their customers. Wholesale service price is NOT a percentage of revenue.
• No Hardware or Software to License: LongJump’s multi-tenant platform is fully hosted, eliminating the need for expensive infrastructure and operations costs.
• VAR Customer Control: The reseller will always be the customer’s point of contact. Resellers manage billing and support so that customers are not faced with the hassle of having to deal with different vendors, contracts, etc
• Platform and Product Training: LongJump will provide free training for resellers to certify them on the platform and help them understand how to create and customize client solutions.
• Technical Sales Support: For sales situations where technical expertise can help close a contract, LongJump will work with the reseller as a member of their team to provide answers to customers.
• Sales and Marketing Materials: Partners will be supplied with relevant sales and marketing materials that can be customized, including datasheets, white papers and other documentation about LongJump.

Partners Achieve Success with LongJump

LongJump already counts a number of VARs participating in its program. For example:

• Carlsbad, CA-based Ximix does business with a diverse portfolio of companies in healthcare, military and defense, manufacturing, real estate and financial services and leverages LongJump’s platform having built hundreds of custom applications for HR, billing, employee management, etc. Rob Brown, a Ximix cloud evangelist and consultant, commented, “Good information management is about reducing complexity and PaaS eliminates having to manage a large ecosystem of SaaS vendors. For many organizations, we avoid the cost creep that is associated with more established vendors like Salesforce by developing on LongJump’s PaaS offering, but its real value is its application-agnostic framework which enables delivery of any transactional database-driven application extremely quickly. This means as our clients grow and require changes to their application portfolio, the apps that we prototype and build on LongJump can be extended and reused or translated into new apps on-the-fly — drastically tipping the economy of scale in our favor.”
• Atlanta, GA-based Emery Creek Solutions joined the company’s VAR program to take advantage of customizing its CRM to maximize customer opportunities. “LongJump’s CRM was easy for us to get up and running and customize. It is the most comprehensive CRM product I’ve used,” said Tim Frey, partner at Emery Creek Solutions. “With LongJump, we have been able to integrate our customer information and automate our sales processes, allowing our team to work quickly and more efficiently.”

Pricing and Availability

LongJump delivers enormous value to the channel. LongJump applications and PaaS platform have all the capabilities required for enterprise adoption and is comparable with other PaaS platforms that charge customers from $65 to $200 per user/per month. However, LongJump’s aggressive channel pricing creates a terrific opportunity to channel resellers to start offering branded SaaS solutions to generate recurring revenues.

The LongJump VAR program is available now starting at $15/user/month and includes LongJump’s pre-built and custom applications. Resellers can set the end user pricing.

Technorati Tags: cloud computing, forrester, gartner, isv, itxpo, msp, referral, reseller, Sales and CRM, var

Pankaj Malviya Examines How Enterprises and ISVs Can Capitalize on Private Clouds for Their SaaS Applications

LongJump, a leading provider of software that powers Platform-as-a-Service (PaaS), today announced that Pankaj Malviya, founder and CEO of LongJump, will be speaking on emerging cloud computing options for business at IDG CloudWorld™ in a session titled, “Salvation in the Private Cloud: Platforms at Your Service.” The session will be held on Wednesday, August 12, from 3:00 -3:45 p.m. at IDG’s CloudWorld conference held at Moscone Center West in San Francisco.

Malviya will examine the growing trend and appeal of “private clouds,” and looks at the advantages of a Platform-as-a-Service (PaaS) solution used to develop and deliver web-based applications internally within the company’s own servers and behind its own firewall or on another preferred IaaS environment, such as Amazon EC2. For ISVs, private clouds and PaaS position them to offer new business models from a multi-tenant platform that lets them create SaaS applications faster and reduce development costs.

Forrester estimates the PaaS market will grow over eight years to $15.2 billion.  And Gartner predicts the future of corporate IT is in private clouds.  Gartner vice president and distinguished analyst Thomas Bittman recently advocated that embracing private clouds not only enables corporate IT the benefits of clouds within the enterprise, but also the flexibility to use public cloud computing services as soon as they mature.

“The flexibility and utility of cloud computing won’t be leveraged by businesses until security and control is addressed. LongJump is one of the only proven PaaS providers that is successfully meeting the needs of enterprises and ISVs by enabling the development of world class SaaS applications within the public and private clouds,” noted Pankaj Malviya.

Malviya is a serial entrepreneur with over 15 years experience in enterprise software design, development, and implementation for Fortune 500 companies. In 2006, Malviya founded LongJump as an early cloud player that maintains the position of giving companies control of where their applications are hosted. Some industry experts have noted that LongJump’s highly portable approach is aimed at delivering the “Holy Grail” of cloud computing and even calling the platform “Force.com in a box.”  Notably, Gartner recently named LongJump as the only cloud application platform to earn its “Cool Vendor” designation.

CloudWorld will provide a comprehensive look at this emerging technology that is becoming increasingly important to the enterprise for its cost savings, scalability and agile functionality. For more information on the conference, interested parties can visit: www.cloudworldexpo.com.

About LongJump
Based in Sunnyvale, California, LongJump is a service of Relationals Inc., a privately-held, proven provider of on-demand CRM and SFA business applications to more than 400 enterprise companies. LongJump’s Platform-as-a-Service (PaaS) and catalog of highly customizable, business applications help companies reduce the time and cost of developing and delivering data-driven applications. Its business building blocks let developers and corporate IT teams gain significant time-to-value, since they can bypass the need to repeatedly recreate common business processes and functions. LongJump is the first platform-as-a-service provider to bring robust customization, integration, and powerful functionality to businesses of all sizes, enabling them to quickly design, implement and do further customization in an easy, affordable way.

About IDG World Expo
IDG World Expo (www.idgworldexpo.com) is a leading producer of tradeshows and events for professionals and consumers seeking world-class education, strategic business relationships, and access to industry-leading products and services. IDG World Expo’s portfolio of conferences and events includes Macworld®, Electronic Entertainment Expo® (E3 Expo®), Next Generation Data Center™ (NGDC™), OpenSource World™, and CloudWorld™. IDG World Expo is a business unit of IDG, the world’s leading technology media, research and event company.

Technorati Tags: cloud computing, forrester, gartner, isv, on-premise, PaaS, pl, Platform-as-a-Service, private cloud

Gartner is tracking the hype around Cloud Computing in their latest report “Hype Cycle for Cloud Computing, 2009″ and cloud computing’s path towards mainstream acceptance. In particular, it looked at APaaS (Application Platform as a Service) and suggests that it is a transformational technology that is only 2 to 5 years from being adopted by mainstream IT while its initial penetration is less than 1%.

According to Gartner, “application platform as a service (APaaS) is a development and deployment environment for cloud-based applications, offered to IT organizations as a service.” Businesses will likely need to rethink their perspective on applications, as Gartner also states that:

APaaS is a part of a fundamental and discontinuous change in the application platform market. It is part of a larger SaaS and cloud-computing phenomenon, all amounting to one core change — the transition from IT solutions that are conceived, deployed and managed under the control of an enterprise IT department to IT solutions that are applied and composed by the enterprise, but executed and managed by expert third-party providers. It is a step toward greater industrialization of IT, to predictable, dependable, professionally managed, plentiful and agile information resources.

Gartner estimates that most IT organizations are or will in the next five years become partly dependent on SaaS-style software. Some may begin developing their own custom applications on APaaS leading to a change in IT jobs, organizations and budget allocations.

In a separate hype cycle report “Hype Cycle for Application Infrastructure, 2009,” Gartner also looked into application infrastructures. There it examined SaaS/Cloud-Enabled Application Platforms, also a transformational technology due to make its mainstream impact in 2 to 5 years. Gartner describes SEAP as a software-as-a-service (SaaS)-enabled application programmable platform for the development and deployment of custom applications that is specially designed to support SaaS-style applications. SEAP is inherently multi-tenant and is designed to provide a complete platform for ISVs to develop their own suite of SaaS applications.

Technorati Tags: apaas, cloud computing, gartner, PaaS

Gartner analysts Yefim V. Natis and Robert P. Desisto produced the first comprehensive research note on LongJump’s Business Applications Platform with some key insight for those looking to take advantage of online and on-premises based PaaS. They take an honest look at the opportunities and challenges we face with our platform, but are buoyed by our current success so far.

LongJump is starting this expansion on a promising note — even at this early stage, it is already referencing two ISV customers poised to go to production with their applications, built on LongJump BAP.

Yefim and Robert also did an excellent job summarizing how to choose the right platform for the goals of your business:

The company took this direction in response to requests from prospects, and, in doing so, responded to the reality of the multiple patterns and reasons why organizations choose cloud-style application platforms:

• Many small and midsize user organizations and small ISVs are attracted to productivity and low cost of the cloud platform development (these prospects are served by the LongJump On-Demand service offering).
• Many large user organizations are attracted to the productivity of the cloud application platform environment, but insist that their data must remain on-premises (these prospects will be best-served by the single-tenant version of the new LongJump BAP).
• Many large ISVs wish to offer business applications as a service, but demand full in-house control and ownership of the underlying application platform (these prospects will be best-served by the multitenant version of the LongJump BAP).
• Some large user organizations are looking to build private cloud services in-house (these prospects also will be best-served by the multitenant version of the LongJump BAP).

Ultimately, while we know we have a golden product on our hand and that there is a real market need, our own execution will determine our level of success. So far, however, the signs are positive.

Gartner subscribers can log in and read the complete report here.

Technorati Tags: cloud computing, gartner, multitenancy, PaaS, Platform-as-a-Service, saas

Gartner has named LongJump one of it’s Cool Vendors in Cloud Computing System and Application Infrastructure for 2009. Below is an excerpt of the report available to Gartner research subscribers:

Why Cool: LongJump is a cloud application infrastructure service provider delivering an application-platform-as-a-service (APaaS) offering. The company also has a history as a CRM vendor and offers a solution called “Relationals” (also the name of the parent company) that is delivered as a cloud application service.

Its Business Application Platform, branded as LongJump, is similar in concept and origin to Force.com’s underlying salesforce.com CRM application. LongJump is a APaaS cloud platform provider that stands out. It offers a runtime environment and a multitenant development environment, and it supports the creation of multitenant applications. It also offers multitenancy configuration options that allow the user to store data in a common multitenant database, one tenant database instance that is dedicated to the user or in a mixed multitenancy model. The service offers a visual development environment and uses Java as its programming language. LongJump also offers a range of delivery options. In addition to the cloud computing service, the company supports hosting of its environment on third-party infrastructure (for example, Terremark Worldwide data center, Amazon EC2/Amazon Simple Storage Service [Amazon S3] or installation as software in an enterprise data center).

Who Should Care: IT managers who are looking for flexible on-premises and off-premises deployment options using a business-oriented platform will find LongJump’s approach useful.

You can read the complete press release here.

Technorati Tags: app, cloud computing, cool vendor, gartner, multitenancy, PaaS

Sunnyvale, CA, Tuesday, March 31, 2009 – LongJump, a leading provider of software that powers Platform-as-a-Service (PaaS), today unveiled that its LongJump Business Applications Platform can be licensed for use within an enterprise’s data center or licensed by independent software vendors to build and host their own high performance, scalable, multi-tenant Software as a Service (SaaS) applications.

The LongJump Business Application Platform will appeal to two market segments seeking more control and faster time to market benefits. The first will be enterprises that want the capabilities of a PaaS for custom application development but require more control of the data, such as those dealing with government and civil agencies, financial and compliance processes, and health and patient related information. The other is Independent Software Vendors and Service Providers that want to launch new, branded SaaS offerings but realize that developing a comprehensive, multi-tenant platform can be cost prohibitive and limits how quickly they can get to market and generate revenues.

The Emergence of the Private Cloud

Corporate IT has long sought a quick way to visually assemble information management applications for their divisional users. One catalyst is the acute recession that has forced many companies to slash budgets and require IT to cut costs and increase efficiencies within their departments and data centers. LongJump’s Business Application Platform approach improves corporate IT productivity by helping them build a “private cloud” that provides a common foundation for building custom applications which run securely behind their own firewall. LongJump also provides a unified interface, integrates with business data and systems, creates dynamic transactional applications, and easily handles the complex relational information architectures.

According to David Cearley, VP and Gartner fellow in Gartner’s Web and Cloud Computing service, “Just as in the early days of the Internet, the cloud definition is best-suited to include a public cloud (external, like the Internet) and private clouds (internal, like intranets). Private clouds will be used by companies that do not want to have their IT-related services available to external customers but that do want to leverage the delivery and acquisition model the cloud enables.”

With its new offering, LongJump delivers the most flexible alternative for corporate IT looking to leverage all the benefits of rapidly building applications in cloud platform as a service, but within their own premises. In highly regulated industries such as healthcare or finance, information security and compliance are paramount and keeping local control of their information is an absolute necessity.

“Our business is about using our financial expertise to deliver a great customer experience,” says Dan Yoder, Chief Operating Officer at NES Financial. “Technology is an important part of our business model; it’s an enabler for service delivery. However, because of the nature of the transactions we handle, it’s important that NES Financial have control of the platform and information. It makes sense for us to implement a comprehensive applications platform approach for bringing new financial services to market by leveraging the best technology platform we could find that would help us do that. We found LongJump to be that solution.”

A Multi-tenancy Platform for ISVs and Service Providers

Even companies that offer hosted applications today realize that the ever increasing requirements to add more features and platform capabilities stretches their organization by increasing costs, demands for specialized IT developers, and risk as complexity rises. ISVs and Service Providers know that SaaS offerings represent a great revenue growth opportunity for them but they need to accelerate their time to market with their solution, preserve their branding and user experience uniqueness and differentiation, and reduce costs of delivery so they can maximize profitably.

To many ISVs, assigning their customer to a third-party PaaS provider presents too much risk, especially when they become subject to the PaaS providers’ delivery services. ISVs need to control the service delivery – where they host the platform, manage the service levels they deliver, and enforce their own operational policies for their customers. They also want to have more control over how they price their service offering – as high or as low as their business deems appropriate. They want to remain the customer’s main contact for the service offering – from end to end.

“Before we made our selection, we evaluated several CRM vendors, including some well-known competitors to LongJump. We felt that not only did LongJump go the extra mile to understand our unique business needs, but they also provided the most flexible application framework platform to address the complex business needs of an entrepreneurial company with global mindshare,” stated Robert Peake, Chief Information Officer, of The David Allen Company. “The functionality of their offering helped us realize the vision of how to optimize our business processes over time. We’re looking forward to a long and successful relationship with LongJump.”

LongJump’s Proven Platform Removes Hurdles and Delivers Full Control

Enterprise and ISVs now have control and have a choice to take a proven application platform and install it internally, within their corporate firewall or private cloud, without worrying about compliance, security, or confidentially issues.

• Control of Delivery Options: The LongJump Business Applications Platform gives businesses multiple deployment options to choose from in deciding how and where they want their platform to run. So whether Hosted, On-Premise, or run by LongJump’s professional Managed Services, businesses ¾not the platform vendor¾ now have full control of their customers, data, and applications, while avoiding vendor-driven policies, updates, changes and lock-in. Companies have broad flexibility to decide how to deploy their licensed LongJump platform; they could opt to deploy a private, behind-the-firewall instance, or use a virtualized hosting provider like Amazon EC2. Companies can choose to outsource infrastructure or use existing internal infrastructure.
• Control of Multi-Tenancy: It’s critical to any SaaS offering that the underlying data model supports multi-tenancy. This is the architecture that virtually partitions each account to serve multiple customers from a single shared instance of an application while enabling every account can have its own personalized experience. LongJump’s patent-pending, multi-tenancy Business Application Platform provides businesses with several multi-tenancy configurations to meet their varying requirements, including: Multi-Tenant/Single Database, Multi-Tenant/Multiple Database, and Mixed-Tenancy, supporting both models simultaneously.
• Control of Application Portability: More than ever, businesses require flexibility and options because business conditions can change overnight. What made sense to host in the cloud at one time might need to be hosted in another environment in the future. With LongJump, the applications businesses create are portable; hey can be developed in the cloud and moved to another LongJump deployment in one’s datacenter or with another hosting provider. Businesses can benefit from multiple delivery options because the application structure, rules workflows, views, dashboards – everything that makes an application unique – can be packaged and moved.
• Control of Release Management: Even though PaaS is novel, the way companies develop software is not. For compliance, quality and control reasons, companies follow the industry standard develop, test and release methodology. The LongJump Business Application Platform enables companies to create development, staging and production instances, and assign different development roles to each instance. Software releases are packaged and released to each instance until it has been approved for production release. This removes a barrier to software development inside the enterprise and enables development teams to productively work the way they always have. Corporate IT can also have a certified catalog of applications that are available for internal users to subscribe and use. LongJump’s flexible deployment also enables businesses to selectively update their clients to new applications, rather than forcing all clients to move at once to new software.
• Control of Branding: Service Providers or ISVs that license LongJump can fully customize the user interface to maintain their branding and user experience. With full branding control Service Providers and ISVs know that from the moment a customer logs in to when they log off, they will see only their company’s branding creating.

“Until now, companies have not had a PaaS solution that gives them the full control over how and where they choose to run their applications, data and customer information. Our new Business Applications Platform was designed to address the requirements that our customers and prospects were asking for, and we’re very pleased that LongJump has stepped up to the plate to fill a void in the market,” noted Pankaj Malviya, founder and CEO of LongJump.

Pricing and Availability

The LongJump Business Application Platform is available now for Licensing by Enterprises, Software developers and Service Providers. Call 800.886.9028 for pricing details based on system configuration options.

Technorati Tags: application development, cloud computing, david allen, david cearley, gartner, isv, multitenancy, private cloud, saas

ORLANDO, FL, GARTNER SYMPOSIUM/ITxpo CONFERENCE, Monday, October 13, 2008 – LongJump, a leading Application Platform-as-a-Service (PaaS) provider, unveiled a new release of its platform with features and functionality aimed specifically to meet requirements of corporate enterprises. LongJump already enables corporate IT to fully implement the LongJump platform, with its built-in application creation, workflow and customization, and data analysis capabilities ? all without the added infrastructure costs or data center overhead. In addition, LongJump’s new release provides sophisticated, actionable trending analysis, email-based workflow interaction, sandboxing for improved management of the testing and deployment process, and mobile access to applications. LongJump will be located at booth #510.

“Until now, Global 2000 organizations have struggled with delivering and maintaining dozens of applications and data silos,” noted Pankaj Malviya, LongJump’s founder and CEO. “The core value of PaaS is to enable companies to create multiple, interconnected applications to serve all of their operational teams on a common, integrated platform. We’re pleased to deliver LongJump’s latest platform release that squarely supports key requirements of our corporate enterprise customers.”

PaaS = SaaS-based Application Development

Resource-taxed enterprises are increasingly moving to take advantage of the ease and flexibility that PaaS and SaaS solutions offer; however, IT still has concerns, and one of the most pressing is around the robustness of these platforms.

A September 2008 Gartner report titled, “Control Personnel Costs to Reduce Your Application Support Budget,” notes the following: “IT Key Metrics Data shows that approximately 38% of the IT budget is directly attributable to applications that support the business operations, including financial management and ERP, corporate performance management (CPM), SCM and CRM applications.”

Enterprise IT requires ways to reduce costs, development time, quality testing, delivering and maintaining application infrastructure, as well as increasing reusability of application components to streamline delivery and support. With Platform-as-a-Service, enterprise IT can build more applications on the same platform, and the economies of scale will take effect to dramatically lowering the costs of all subsequent application initiatives.

Since its inception, LongJump has delivered its enterprise-grade applications platform with a focus on eliminating obstacles that keep established companies from adopting PaaS on a wide-scale basis, such as proprietary scripting, proprietary languages, availability, and reintroducing new information silos.

With its ability to scale quickly, leverage existing data natively across different applications, and extend its platform with industry standard, Java-based tools, LongJump’s platform already addressed many of these enterprise concerns. This new release introduces an additional layer of functionality that enterprises rely on, including greater interoperability, enhancing security, and extending reporting to support audit and compliance requirements.

Key enhancements to LongJump’s new platform include:

• Business Process Automation:
  • Email-based Workflow Approvals: Lets users trigger workflow activities using any email device
• SOA Integration:
  • Compliance of common SOAP-encoding standards such as WSDL / WS-I: Integrates seamlessly
    with other systems or SOAs
• Application Release Process and Compliance:
  • Sandboxing: Enables a company to create a separate instance of LongJump in order to test applications before deploying them into a production environment. This gives enterprises consistent control to test applications in advance of rolling out updates in a more manageable and secure way to support regulatory and business process requirements.
• Mobile Access:
  • Mobile Access: Provides WAP-based wireless access for BlackBerry, iPhone and other webenabled mobile phones and devices
• Security Enhancements:
  • LDAP server integration and authentication: Enables integration into Single Sign-On enterprise environments
  • Additional Security Login Controls: Ensures login identity based on computer MAC addresses and personal security questions
  • Visibility Controls: Supports an added layer of control for certain data fields for securing specific information
• Enhanced Reporting:
  • Historical Data Tracking: Tracks history of data in specific fields for trending and analysis
  • Additional Reporting: Provides improved user reporting and auditing to support compliance
    requirement

The company’s announcement comes on the heels of its LongJump Development Suite announcement for developers eager to exploit SaaS-based application development and delivery.

About LongJump

Based in Sunnyvale, California, LongJump is a service of Relationals Inc., a privately-held, proven provider of on-demand CRM and SFA business applications to more than 150 enterprise companies. LongJump’s Platform-as-a-Service (PaaS) and catalog of highly customizable, business applications help companies reduces the time and cost of developing and delivering data-driven applications. Its business building blocks let developers and corporate IT teams gain significant time-to-value, since they can bypass the need to repeatedly recreate common business processes and functions. LongJump is the first platform-as-a-service provider to bring robust customization, integration, and powerful functionality to businesses of all sizes, enabling them to quickly design, implement and do further customization in an easy, affordable way. For more information, visit www.longjump.com or call 800.886.9028.

Technorati Tags: enterprise, gartner, itxpo, PaaS, Platform-as-a-Service